PROJECT DESCRIPTION
For the Love of Black Girls 2020
COVID-19 has caused many of us to not only pivot in business, but to pivot with purpose. The Uniquely You summit is a Philadelphia based organization helping black girls uniquely define, discover and become who they uniquely are. Their “For the love of black girls: What I know now” event was slated for Spring 2020; however, due to COVID-19 the organization decided to take a different approach. They decided to do a virtual summit via Zoom to connect with beautiful brown girls all over the world.
Problem
We had a small window to design the content for the summit. This was a perfect example of the pressure that will create diamonds!
Solution
We believe that strong images make the artwork. We wanted those images of beautiful black girls to speak for themselves. We also wanted the artwork to be relevant, aesthetically pleasing and to reflect the demographic. This project has become one of the highlights of our 2020 content portfolio.
- Graphic Design
- Creative Direction
- Event Planning